The cost of frequently switching tasks is a reduction in cognitive performance, which is why it’s important to avoid distractions. Sophie Leroy, Associate Professor at the University of Washington Bothell, discusses attention residue in her peer-reviewed article “ Why is it so hard to do my work?” and defines the effect as “when thoughts about a task persist and intrude while performing another task.” Task switching has a costly, negative effect on the brain.
All day, these kinds of distractions tug on our attention and pull us away from our work. That urge to check your phone when you’re in the midst of solving a complex problem. Email pop-ups in the corner of the screen. It also serves as the Regional Office for the Americas of WHO.Like mosquitoes, they’re persistent and unrelenting.įacebook notifications. It works with its member countries to improve the health and the quality of life of the people of the Americas. PAHO, founded in 1902, is the oldest international public health organization in the world. Sesame is a beloved household name in dozens of languages, and it means learning – and fun – in all of them. We’re in more than 150 countries, serving kids through a wide range of media and philanthropically-funded social impact programs, all grounded in rigorous research and individually tailored to the needs and cultures of the communities we serve. Today Sesame Workshop is a global educational force for change, with a mission to reach the world’s most vulnerable children. Sesame Workshop is the nonprofit organization behind Sesame Street, the pioneering television show that has been helping kids grow smarter, stronger and kinder since 1969. Sesame Workshop, the nonprofit education organization which produces Sesame Street and other educational programs, was given the “Champion of Health” award by PAHO in 2009 for its promotion of vaccination through participation in PAHO’s Vaccination Week in the Americas. We’re proud to work with PAHO to offer this new content help raise awareness about Zika.” “Just as we bring lessons about ABCs and 123s to keep children’s minds healthy, we also create messages that keep their bodies and emotional wellbeing healthy. “ Sesame Street has always been committed to developing educational programs that make a direct impact in particularly vulnerable communities,” said Lewis Kofsky, Vice President of Latin America, International Media Business, Sesame Workshop. We are also looking urgently at improving control methods including insecticides and other technologies,” Espinal added. Since these mosquitoes live in and around houses, this will take a concerted effort with intensified community engagement to reduce the number of mosquitoes in the Americas. “Our most important tool to combat Zika-and at the same time, dengue and chikungunya-is control of the Aedes aegypti mosquitoes that transmit these diseases. Marcos Espinal, director of PAHO/WHO’s Department of Communicable Diseases. “We are pleased to collaborate again with Sesame Street in this important outreach to children families, and the general public in the Americas as part of our campaign to educate the public on preventing the spread of Zika,” said Dr. The two 30-second public service messages are in Spanish and English, and in Portuguese for the Brazilian public. As the friends proclaim, “If the mosquito doesn’t bite, goodbye Zika!”
CON QUE PICA EL MOSQUITO WINDOWS
The second PSA focuses on prevention: Elmo and Raya show children that wearing long sleeves and pants, using repellent, and keeping doors and windows screened can help protect them and curb the spread of the virus. Children are taught not to let standing water accumulate, to empty and cover water bowls and basins, and to cover trash containers, all to eliminate mosquito breeding grounds. The Muppet friends appear in two public service messages, sharing tips for avoiding mosquito bites with families in Latin America and the Caribbean as part of a joint effort with the Pan American Health Organization (PAHO), Regional Office for the Americas of the World Health Organization.Įlmo and Raya’s first message aims to stop mosquito-borne illnesses before they start. Washington, DC, March 23, 2016– Sesame Street Muppets Elmo and Raya are taking on the Zika virus, helping to raise awareness and share critical information to reduce the spread of the mosquito-borne virus, now reported in 33 countries and territories of the Americas.
0 kommentar(er)
